How a Melbourne SaaS Company Rewrote Its Video Strategy in 2026

https://padlet.com/interworldradioxnixu/bookmarks-349pljt1mui9qv52/wish/E851Q0vJKkY5WVAb

In early 2026, a mid-stage Melbourne software-as-a-service company with AUD 6.5 million ARR faced a simple but urgent problem: their video output was slow, expensive, and not moving the conversion needle