Get more from your Google Ads agency: agree on shared goals, set up tracking...

https://www.zekagraphic.com/how-to-get-the-most-from-a-google-ads-agency

Get more from your Google Ads agency: agree on shared goals, set up tracking before spend, and judge lead quality, not just lead count. Use structured tests, change one thing at a time, and review results together to decide what to do next with confidence